Focus Industries

Outdoor Sporting Goods

Navigate industry complexities with confidence. From regulatory compliance to seasonal scaling, we guide outdoor brands through digital transformation that drives year-round growth.

Your Trusted Advisors for Outdoor Industry Digital Transformation

We understand the unique challenges of outdoor sporting goods eCommerce—from seasonal demand fluctuations and complex product specifications to regulatory compliance and specialized fulfillment. Our strategic guidance helps you navigate industry complexities while building commerce solutions that drive sustainable growth and customer loyalty.

Trusted by Leading Outdoor Brands

A word from one of our clients...
We cannot speak highly enough about the SwiftOtter team. From concept development to implementation, they have been phenomenal every step of the way. What impresses us most is their deep understanding of the importance of user experience and how it directly translates to brand loyalty, whether for informational pages or eCommerce platforms.
We have worked with several different development companies in the past, and none come close to the level of expertise and knowledge that Swift Otter possesses. Their willingness to listen, collaborate, and educate us throughout the process is unmatched in the industry.
The SwiftOtter team not only delivers exceptional technical solutions but also fosters a true partnership that empowers us to understand and enhance our digital presence. We wholeheartedly recommend SwiftOtter for anyone looking to elevate their brand through superior web development.
—Nick Moore, Director of Marketing

Learn more about us:

About SwiftOtter

The "why" powering us.

How we give back

Hint: otters love clean water.

Our thought leadership

Deep exposés on eCommerce.

Our Capabilities

Digital Strategy

Quality strategy is the foundation for solid execution. Our Strategic Analysis is an excellent way to identify areas of opportunity that can focused on. We offer business reviews to offer our expertise in guiding the direction of your website.

UX Design

You need a highly functional experience. Our expert design team can create a beautiful user journey from scratch or identify areas for improvement and mitigate them.

Custom Feature Development

Whether you need a button added or a new configurator built, we have the experience necessary to implement it with perfection.

Maintenance and Support

Bug fixes, patches, upgrades and minor feature enhancements are old hat to us. Pass it over and consider it done. We also offer 24/7 availability for critical issue resolution and site uptime monitoring.

Integrations

We help you optimize internal efficiencies by integrating systems: ERP, CRM, DAM, etc.

SEO and Digital Strategy

We leverage best practices to propel your website into the top ranks of search engine results.

SwiftOtter is undergirded by our drive to deliver hospitality with excellence to our customers.

Featured Case Studies

Tract Optics

Our platform specialties

Technology Partnerships

We architect commerce solutions across industry-leading platforms that drive sustainable growth. From Adobe Commerce implementations that handle complex enterprise requirements to BigCommerce solutions that balance power with simplicity, we guide strategic platform decisions that align with your business objectives. Our Shopify Plus expertise accelerates high-growth brands, while our composable commerce capabilities using BigCommerce Catalyst and Next.js create future-proof storefronts that adapt as you scale. Every platform choice is backed by our strategic guidance to ensure your technology investment delivers measurable ROI.

Performant Composable

Modern commerce demands flexibility. We architect composable solutions that adapt as your business evolves—from BigCommerce Catalyst implementations to custom Next.js storefronts that deliver exceptional performance and seamless user experiences.

BigCommerce

BigCommerce delivers the perfect balance of power and simplicity for growing businesses. As certified partners and strategic advisors, we guide ambitious merchants through seamless implementations that unlock BigCommerce's full potential for sustainable growth.

Adobe Commerce

Adobe Commerce is the strategic choice for businesses requiring deep customization and complex functionality. As your trusted Magento advisors, we guide everything from greenfield implementations to rescue missions—transforming underperforming stores into revenue-driving assets.

Shopify Plus

Shopify Plus empowers high-growth brands to scale without limits. We guide ambitious merchants through strategic Plus implementations, custom app development, and performance optimizations that turn rapid growth into sustainable success.